Good news, you don’t have to quit your day job to start a business.
In B2B, it takes a while to get on people’s calendars and there’s a lot of waiting involved in the early days of your company (contacting prospects, scheduling, follow-up, analysis, etc.). For this reason, it doesn’t make sense to leave your job before having a good indication that you’re working on a real business opportunity.
If you quit your day job, you’ll most likely fill your schedule with low-value activities to put in a regular workweek and feel the pressure to build or sell too early.
Finding Product-Market fit in the enterprise is a lengthy process with many dependencies on busy people. Absolute focus on finding the right product for the right market is critical to your business success.
There will be a time to quit your job, but until you find a problem worth solving, it really doesn’t make sense to go all in. Customer development can be done on the cheap with very little burn.
If you really need to code or design early on, work on the essentials of any tech product like a signup form or a login screen. The rest may not survive…
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