What is Product-Market Fit and Why is It Important? Marc Andreessen of Andreessen Horowitz was one of the first people to suggest the Product-Market Fit (PMF) concept and he defined the term as being in a good market with a product that can satisfy that …
The 7 Best Books on Product Market Fit for Startups in 2021 Read ￫
The life of any startup can be divided into two parts – before product/market fit and after product/market fit. – Marc Andreessen, Product Market Fit Promoter and Serial Entrepreneur You were able to make some sales, get a few case studies and learn about the …
It’s show time — time to start the solution interview phase and show what your team has been working on. Before showing your minimum viable product (MVP), it’s a good idea to ask, “What would be wonderful?” and listen carefully to the prospect’s wording. This …
How to Generate Valuable Insights From a Solution Interview Read ￫
Don’t put limits too early. Don’t close yourself off to new discoveries. – Martin Huard, Admetric Co-Founder and CEO As you make progress with your startup, there are things you know, but there are many things you have yet to figure out. Although you’re putting …
The Importance of Creating Testable Hypotheses in B2B Customer Development Read ￫
You need to have a vision and the willingness to change your direction. Don’t go at it without a vision and hoping to find a market. You need a base assumption. – Hiten Shah, Crazy Egg Co-Founder Everything that goes through your head before the …
The Importance of Lean Business Model Hypotheses in B2B Cust Dev Read ￫
There’s always an excuse to get in front of a customer and show something. – Michael Wolfe, Vontu Co-Founder and Startup Advisor It’s best to always keep the initiative with prospects. To land your first 10 customers, don’t expect to be called back to meet …
How to Recontact Prospects to Get Your First 10 Customers in B2B Read ￫
After completing a second round of problem interviews with my previous startup, HireVoice, my business partner and I had identified that the core problem for Human Resources (HR) specialists was candidate attraction. In the year to come, our prospects were planning to invest in sourcing, …
Can You Validate Multiple Products At the Same Time in B2B? Read ￫
