Don’t put limits too early. Don’t close yourself off to new discoveries. – Martin Huard, Admetric Co-Founder and CEO As you make progress with your startup, there are things you know, but there are many things you have yet to figure out. Although you’re putting
You need to have a vision and the willingness to change your direction. Don’t go at it without a vision and hoping to find a market. You need a base assumption. – Hiten Shah, Crazy Egg Co-Founder Everything that goes through your head before the
There’s always an excuse to get in front of a customer and show something. – Michael Wolfe, Vontu Co-Founder and Startup Advisor It’s best to always keep the initiative with prospects. To land your first 10 customers, don’t expect to be called back to meet
After completing a second round of problem interviews with my previous startup, HireVoice, my business partner and I had identified that the core problem for Human Resources (HR) specialists was candidate attraction. In the year to come, our prospects were planning to invest in sourcing,
One of the ideas that came out of The Lean Startup by Eric Ries is to engage customers as consultants to solve their problems before creating a commercial version of the solution. The founders of enterprise search startup Coveo are seasoned entrepreneurs with a lot
Although analytics play a lesser role in the early days of B2B startups, there’s a point – usually when your pilot is in the hands of customers – when analytics help you understand the drivers of B2B product-market fit (revenue, engagement and growth). Throw away
There are three ways you can sell your first product to prospects: By giving it for free / starting freemium; By signing a letter of intent; By asking for money up-front. Here are the pros and cons of each approach: Giving it for Free /
