How to Generate Valid Customer Insights From Customer Interviews (Complete Guide)
As you’re going through series of customer discovery interviews, it’s a good idea to write down your notes and impressions right after the interviews to make sure you’re not forgetting anything. Then, with the benefit of distance, listen to the interviews. By re-listening to the
How to Structure Customer Development Interviews to Get Valuable Insights
For each hour of customer development interviews, businesses tend to save 5 to 10 to 20 hours of wasted development time. — Cindy Alvarez, Lean Customer Development Author The biggest challenge when you’re starting out is making sure you’re getting valid data consistently to learn
How to Map the B2B Buying Process With Customer Interviews
Once you’re starting to have a clear picture of the pain points, the value businesses look for, and you’re able to confirm that a few organizations are willing to spend money to solve the problem your business solves, you’ll want to start understanding the B2B
How to Use Customer Discovery to Build a Startup: The Definitive Guide
How do you uncover unmet needs in the market?How do you discover what your customers want?How do you decide what to build?How do you find out what businesses will pay for? Does it start at the drawing board?Is it about listing thoughts and ideas in
How to Raise a Seed Round in B2B
This is a guest post by Tim Chaves. Tim is CEO at ZipBooks, online accounting software for small businesses. Tim previously founded and sold two small businesses, and holds an MBA from Harvard Business School. – – Whether you’re a solopreneur or a team of founders,
13+ B2B Conferences & Events to Accelerate Your Startup’s Growth in 2019
Startup founders often have difficulty seeing the forest for the trees. They get stuck on a business problem and can’t seem to find a solution. B2B conferences are a great way to find inspiration. Interacting with other founders and executives can help generate new ideas
