The fact is that when you’re talking to one customer it’s very easy to fall prey to their specific needs that may not be representative of the whole market. – Thor Muller, Get Satisfaction Co-Founder and Author There’s an important bias built into the customer
If you add a great user experience to a product no one wants, they will just realize faster that they don’t want it. – Eric Ries, The Lean Startup Author There are three parts to a valuable Minimum Viable Product (MVP): The experiment – What
B2C consumers are accustomed to ‘what you see is what you get.’ They can choose to use it or not. Businesses have higher expectations (customization, integration, security, etc.). Startups need to entirely focus on what the business wants. – Richard Aberman, WePay Co-Founder In enterprise,
Version 2.1 was actually the first version of our product… It was all about perception. – Michael Wolfe, Entrepreneur and Investor The term Minimum Viable Product (MVP) was coined by entrepreneur Frank Robinson and popularized by Eric Ries to identify the version of a new
Your entire success will be based on one or two features, no more. – Fred Lalonde, Hopper Co-Founder and CEO Product features don’t all hold the same value in the eyes of customers. Some features create higher levels of customer loyalty and have a greater
If you made your app easier to use I would start using it. I’m really busy right now but I’ll start using your app soon. If your app was cheaper I would start using it. – David Cancel, Drift Co-Founder and CEO The Problem You
Thor Muller was one of the co-founders of customer support community startup Get Satisfaction. In 2007, Get Satisfaction generated a lot of buzz when they created customer communities hosted outside of businesses’s websites. The communities were very active and a lot of content was being
