While the enterprise can be boring as hell, the whole thing is paved with gold. – Alex Williams, TechCrunch Writer Enterprises can’t innovate like startups and that’s a major opportunity for entrepreneurs. They may have the budget to fund large innovation projects, but they don’t
Good news, you don’t have to quit your day job to start a business. In B2B, it takes a while to get on people’s calendars and there’s a lot of waiting involved in the early days of your company (contacting prospects, scheduling, follow-up, analysis, etc.).
Everyday, B2B entrepreneurs are bombarded with advice from friends, investors, family, founders and the media. Receiving conflicting ideas and opinions has a negative impact on their ability to focus and make quick decisions. Although too much advice can lead to decision paralysis, listening to the
When you stop failing you stop being a startup. – Fred Lalonde, Serial Entrepreneur Funded or not, your company may not have the runway to go through infinite iterations of products for your market. Pivots eventually take their toll and your startup can lose momentum
Every day, hundreds of articles are published to help startup founders succeed. Entrepreneurs are overwhelmed by the amount of — often conflicting — lessons, ideas, and advice they receive. It makes it hard to move forward and avoid decision paralysis. But what are the best reads for founders? Having
“93% of the products that ultimately became successful started off in the wrong direction.” – Clayton Christensen, The Innovator’s Dilemma Author Unfortunately, the best product-validation framework won’t guarantee success. You can still fail to find product-market fit in an industry you know building technology you
Geoffrey Moore’s Crossing the Chasm was initially published in 1991 to a small audience of Silicon Valley marketers. Since its publication, the book on bringing innovation to market has become mandatory reading for startups and marketing departments around the world. The Theory Behind Crossing the
