Ideation

How to Find Good B2B Business Ideas – The Complete Guide

It’s hard to find good B2B business ideas. In fact, it’s one of the most common questions I get when people read Lean B2B: “What are some ways to find B2B business ideas?”“How do I come up with good business ideas in B2B?”“What are some

What’s Your Startup’s Minimum Viable Vision?

Your vision should rarely change. Your strategy should occasionally change. Your tactics should regularly change. – Aaron Levie, Box Co-Founder and CEO Alistair Croll, co-author of the book Lean Analytics, coined the term Minimum Viable Vision (MVV) as a way to help identify the minimum

Why Your Next B2B Startup Might Need to Focus on Mobile

Earlier this month, enterprise-focused VC firm Emergence Capital published a really insightful analysis of the mobile SaaS and enterprise market: Looking at the deck, a few things quickly jump to mind: IT budgets are shifting to mobile … Key aspects of the mobile experience are

How to Turn Consulting Into a Scalable Product Business in B2B

Many entrepreneurs start off as consultants to pay the bills while they explore business opportunities. Working as consultants gives them visibility into the business problems of companies, build proximity with customers, and allow them to develop domain expertise around their consulting services, which can then