Why You Shouldn’t Quit Your Day Job to Start a B2B Startup

Good news, you don’t have to quit your day job to start a business. In B2B, it takes a while to get on people’s calendars and there’s a lot of waiting involved in the early days of your company (contacting prospects, scheduling, follow-up, analysis, etc.).

15 B2B Entrepreneurs and Influencers You Should Be Following Today

Everyday, B2B entrepreneurs are bombarded with advice from friends, investors, family, founders and the media. Receiving conflicting ideas and opinions has a negative impact on their ability to focus and make quick decisions. Although too much advice can lead to decision paralysis, listening to the

When to Stick and When to Quit Your B2B Startup Efforts

When you stop failing you stop being a startup. – Fred Lalonde, Serial Entrepreneur Funded or not, your company may not have the runway to go through infinite iterations of products for your market. Pivots eventually take their toll and your startup can lose momentum

Why Your Early Pricing is Wrong (And Why It Doesn’t Really Matter)

“Pricing is all about setting the right perception.” – Neil Davidson, Don’t Just Roll the Dice Author A pricing model is one of the business assumptions that changes the most. The price you choose initially will certainly be wrong, but it won’t be final. You

The 13 Best Reads for Founders of B2B Startups (or Their Teams)

Every day, hundreds of articles are published to help startup founders succeed. Entrepreneurs are overwhelmed by the amount of — often conflicting — lessons, ideas, and advice they receive. It makes it hard to move forward and avoid decision paralysis. But what are the best reads for founders? Having